Marketing spend stood out even more. From 2023 to 2024, marketing and advertising expenses increased from RMB 216 million to RMB 314 million, while promotion fees paid to one third-party platform rose from RMB 133 million to RMB 176 million. Customer acquisition costs kept climbing, indicating intensifying competition for traffic.
16:44, 3 марта 2026Экономика
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